Email to Road Runner Records

During the photomontage we wanted to play a piece of music and we felt Photography by Nickleback had really good lyrics for what we were trying to capture. This is the email we sent to Nicklebacks' record comany - Road Runner Records.

2nd Draft of Storyboard

After going over our storyboard and getting feedback we changed it, this is our second and final draft. We will be using this storyboard to create an animation board.

Animation Board + Feedback

After we had completed the animated storyboard with the timing and edits we had decided on, we showed it to the rest if the group who were filling out a sheet on things we did well and the things we could improve on for the overall storyboard and the timings within it. We got a lot of similar results from everyone. The things we did well were mainly our use of transitions and edits so we knew to keep these in it for it to be successful. They all thought overall that our timing suited our indie genre well so we knew we could keep that pratically the same. On the other hand we had some areas for improvement. Everyone said that we needed faster pacing and more variety in our live performances. After sitting down and thinking about how to make these improvements we decided that it would be best to:

• when filming use a variety of different shot lengths and angles so that the audience had something more interesting than just mid-shots, this would also give different perspectives of the performance and make them feel involved.
• in order to make it more visually exciting we would add things such as high/low angled shots, panning to give different views and a range of zoomed in and out shots to give different effects.
• for the pace we would add some short cuts and then some long so theres not just dragged out long shots which could be very boring for the audience.

Storyboard, Script, Setting, Props + General description of action

Storyboard:

Script:

Setting + Props:

General description of action:

Final Magazine Advertisement

Final DigiPak Cover

Magazine Advertisement Planning

These are our 3 mock up drafts for our magazine advertisement, we now have to choose which draft we like to use as our final piece.

Production Diary

We have created this diary to show what we have done individually and what we have done as a group.

September 2009: Music Video textual analysis + research:

Becky + Kerri - one each

September 2009: Audience Research:

Becky + Kerri created and handed out questionnaire's

Kerri - Completed them as graphs

September 2009: Promotional Video textual analysis + research:

Becky + Kerri - one each

September 2009: DVD/CD Digipak promo cover textual analysis + research:

Becky + Kerri - one each

October 2009: Magazine Advertisement textual analysis + research:

Becky + Kerri - one each

October 2009: Band Planning:

Becky + Kerri came up with ideas and annotated

Kerri - Typed and printed

Becky - Scanned

October 2009: DVD/CD Digipak cover planning:

Becky + Kerri came up with ideas

Kerri - Drew them up neatly

Becky - Scanned them

October 2009: Location and Promotional Photographs:

Becky + Kerri

DVD/CD DigiPak cover mock ups:

Becky + Kerri

DVD/CD DigiPak inside mock ups:

Becky + Kerri

Final draft of DVD/CD DigiPak cover:

Becky + Kerri

November 2009: Magazine Advertisment planning:

Becky + Kerri came up with ideas

Becky - Scan

Kerri - Drew up our final version

November 2009: Magazine Advertisement mock ups:

Becky + Kerri

November 2009: Final draft of Magazine Advertisement:

Becky + Kerri both discussed and corrected the advertisement to its final state

Becky - Scan

Kerri - Updated it on photoshoot

November 2009: Storyboard, Script, Setting, Props and General description of action

Becky + Kerri both designed the storyboard, script, setting, props, and general description of action.

Filming animated storyboard + editing:

Becky - Filmed it

Kerri - Timing

Becky + Kerri - Both edited

Filming the final product:

Becky + Kerri - both filmed certain sections in the piece.

Editing the final produce:

Becky + Kerri - both took part in using final cut express to edit the film.

Screen shots of editing:

Kerri - took and uploaded the screen shots to the blog.

Location + Promotional Photographs

Location Photographs:
The locations we chose were a field, a stage and a recording studio.
We chose the field so it could show the band as easy going and not worrying too much about where they are placed, also it shows they'd rather be outside doing stuff rather than being stuck indoor which shows how out going and down to earth they are.
The stage location was so they would be recognised as performers and noticed for their music rather than their image.
The recording studio shows the bands talents, and how interested in music they are which shows passion. It also shows their professional side in the business which tells us whilst being down to earth they are also serious about making good music and promoting themselves.

Promotional Band Photographs:

These photographs appeal to our target audience because indie/rock audiences are all about playing their own instruments and writing their own music, these photos show them playing on stage and in the recording studio where any band that produces their own music should be.

The images of them messing around shows the band to be normal people who like to have fun, our target audience will generally be interested in this because big-headed bands are usually a turn off or earn less respect from the audience.

CD/DVD DigiPak Cover Planning

Draft 1 front:
Title for drafts:

Draft 1 back cover:

Draft 2 front and back:

Draft 3 front and back:

After drawing up these Didgipak cover mock ups, we realised how we needed to focus on making it more of a DVD as well as a CD as we were lacking in the DVD section, so when we make the final piece we need to remember things such as reviews, intistution information and photographs etc.

Inside cover draft 1:

Inside cover draft 2:

Inside cover draft 3:

Band Planning

Links:

http://www.paramore.net/

http://www.mcflyofficial.com/home/

The above two are bands which we have researched of mentioned that link to both our band and our genre. Paramore due to their mixed gender and use of female vocalist. Mcfly because of their age when they first found fame.

http://www.discwizards.com/cd-dvd-artwork-templates.htm

Used when making the Digipik covers, templates so look professional.

Possible Labels:

Island Records;

Island Records is a record label that was founded by Chris Blackwell in Jamaica. It was based in England for many years, but is now owned by Universal Music Group and is operated in the United States through The Island Def Jam Music Groups and in the UK through Island Records Group (or simply Island Records or Universal Island). It had also been activated as the front line label Island Records Australia by Universal Music Australia.

Parent company
Universal Music Group
Founded
1959
Founder
Chris Blackwell
Distributing label
Island Def Jam Music Group (US)Island Records Group (UK)Universal Music Germany (EU)Universal Music Australia (including Island Records Australia)
Genre
Various.
Country of origin
United Kingdom / Jamaica / US
Location
New York City
Official website
www.islandrecords.com
www.islandrecords.co.uk
www.islandrecordsaustralia.com

Band Profiles:




These are the first band profiles we completed, then when we took pictures of the band we decided to add them into the profiles which are shown below.